The Beginning of the End for Big Corporate Medicine. Will this ever happen? If it is, it will have to be in this administration. No other one will have the guts to take it on. Medical care used to be between doctors and patients, but now it's between doctors and insurance companies, and insurance companies and patients. Obamacare was when it really got out of control. Insurance companies were rolling in the dough. That was when Moda paid for naming rights to the Rose Garden Arena (2013), and Providence put their name on Jeld-Wen Field (2014). You can't sum it better than Portland's own Dr. Glaucomfleck.